Job Description
Role Description:
This is a full-time, on-site role located in Ahmedabad for a Digital Marketing Executive/Intern. The Digital Marketing Executive/Intern will be responsible for developing and implementing digital marketing strategies to enhance brand awareness and drive website traffic. The successful candidate will also be responsible for creating engaging content, managing social media accounts, and analyzing campaign results to optimize performance.
Key Responsibilities:
- Expertise in managing social media channels, including paid advertising, engagement, planning, and scheduling of content.
- Understanding of the fundamentals of SEO, including keyword research, on-page optimization, and link building.
- Expert knowledge of establishing and running PPC campaigns on social media and platforms like Google Ads The ability to manage a budget, choose keywords, and write effective ads
Qualifications:
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field
- Proven experience in executing digital marketing campaigns or relevant certification.
- Excellent understanding of digital marketing concepts and best practices
- Proficient in Google AdWords, Google Analytics, and social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Strong analytical skills and data-driven thinking
- Excellent communication and interpersonal skills
- Ability to multitask and work under pressure
- Experience in creating engaging content (blog posts, videos, etc.) is a plus
- Experience in designing graphics using tools like Adobe Photoshop and Illustrator is a plus
Note: Interns or freshers who have enhanced knowledge of the field or have done any certification program.